Social Media Marketing Facebook Instagram LinkedIn Twitter Advertising Edmonton

Social Media Campaigns

Social Media Campaign

Social media campaigns are an effective way to increase the visibility of your practice to your clients and their entire network of followers.

What is a Social Media Campaign?

People use social media to socialize with others, learn new information, and to be entertained. Creating social media posts that only promote your products and services is not effective, as people will start to tune out your message.

One of the most effective ways to grow your practice is through word-of-mouth referrals. These referrals are a form of social proof, or third-party validation. Social proof can be created through social media.

If your clients make a positive comment on social media about your practice, this will be seen by their entire network of followers. This positive feedback, or social proof, is more effective and credible than buying an advertisement.

45% of consumers said information found via social media would affect their decisions to seek a second health opinion.

PWC, Health Research Institute, 2012

If your clients interact or engage with your social media post (like, comment, or share), this will be seen by their network of followers. We encourage your clients to talk about your practice and engage with your posts through creative games and campaigns. This increases the reach and visibility of your practice.

Social Media Marketing Facebook Instagram LinkedIn Twitter Advertising Edmonton
Social Media Marketing Facebook Instagram LinkedIn Twitter Advertising Edmonton

Benefits of Social Media Campaigns

  • Build and nurture relationships with your audience of clients
  • Increase the visibility of your practice to your clients and their network of followers
  • Increase the awareness of your practice, your team, and your health products and services
  • Attract more traffic to your website through social media links
  • Increase your appointment bookings with more new clients from social media
  • Improve your search engine rankings in Google
  • Lower your marketing and advertising costs with social media

71% of customers who have a positive service experience via social media are likely to recommend that company.

Ambassador Software, 2013

Do you have any questions?

Our Social Media Campaign Process

  1. First, we meet with you to learn more about your practice, your clients and your business goals.
  2. Then, we conduct research to learn more about your clients and which social media platforms they like to use.
  3. We setup new or revise existing social media accounts for your practice, including custom graphics for your profile and cover images.
  4. We send you a social media calendar to review and approve that summarizes the monthly campaign that we’ll create for your practice.
  5. Our team of writers and designers create fun and engaging social media posts to build relationships with your audience and encourage them to interact.
Social Media Marketing Facebook Instagram LinkedIn Twitter Advertising Edmonton

Free Consultation

Do you have business goals in mind, but you’re not sure of where to start?